Thursday, 11 December 2014

Guides' enthusiasm strikes positive blow for girls

It has been great working with Camborne Guides in Heart of Conflict (our project marking the centenary of World War One in west Cornwall).  The training day that we held at Azook was an eye opener - they were so focussed, enthusiastic and eager to learn.

Was interested to read this report on girls' attitudes from the Girlguiding UK.  As part of its Girls Matter campaign, Girlguiding UK is calling on the government to introduce guidelines for dealing with sexual bullying and harassment in schools.

“The sixth annual survey reveals that sexism and harassment are becoming a part of daily life for British girls, with almost 60% of girls and young women aged 13 to 21 reporting sexual harassment at school or college and 20% experiencing unwanted touching. The survey, which polled more than 1,400 girls and young women across the UK, warns that such experiences are coming to be seen as just “a normal aspect of being a girl”.  NCB Policy & Parliamentary Information Digest, 8 Dec 2014

Reminded me of the impressive 'Like a Girl' ad earlier this year from Always, the feminine hygiene brand owned by Procter & Gamble. The ad addresses (what Always identifies) as self esteem issues in young girls. More than 53 million people have already viewed it on YouTube. It's worth a look.

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